Relative performance. Queue time. Secure. Response rate. Voice of the institution (VOI)⏎
Sensitive pii. Simple roi. Target cost per lead (CPL). Roadmap. Targeting⏎
Queue time. Regulatory statutes. Third-party targeting. Social media advertising. Relevancy⏎
Unstructured data. Roi or romi (return on marketing investment). Unstructured data. Unique opens. Word of mouth⏎
User experience (UX). Top pages. Visits. Self service. Secure⏎
Unique opens. Voice of the institution (VOI). Social media marketing. Scripts. Value-added⏎
Truth in caller id act. Total opens. Secure. Scripts. Truth in caller id act⏎
Social media marketing. Top pages. Total sends. Referral traffic. Sale offer⏎
Verbatims. Target leads. Soft offers. Secure. Web analytics⏎
Retargeting (CRM). Required response rate. Soft bounces. Simple landing page. Recognition⏎