Descriptive cluster models. Deterministic matching. Discount percentage. Customer journey mapping. Email marketing⏎
Descriptive cluster models. External data source. Impressions. Geo-targeting. Diagnostic⏎
Email service provider (ESP). Future state. Digital journey. Customer life stage. Customer retention rate⏎
Half life. Data stewardship. Double opt-in. Disc profile. Emotion⏎
Customer life stage. Customer interactions / transactions. Email service provider (ESP). Email click-through rate (CTR). Data management⏎
Design thinking. Emotion. Data matching. Free gift offer. Data visualization⏎
Dwell rate. Customer insight. Exit pages. Data exchanges. Customer satisfaction (CSAT)⏎
Data. Hard bounces. Identify management (IM). Information architecture. Email conversion rate (CR)⏎
Disc profile. Engagement. Future state. Data identification. Customer journey mapping⏎
Data activation. Emotion. Identify management (IM). Direct navigation. Data cleansing/standardization⏎