Current state. Chaid. Call-to-action. Cpm. Algorithm⏎
Average revenue per user (ARPU). Consistent representation. Addressability. Behavioral targeting. Anonymized data⏎
Customer data integration (CDI). 1st party data. Allowable acquisition cost (AAC). Cost per media property. Absolute minimum test size⏎
Closed loop analysis. Broadcast email. Contextual advertising. Audio. Abandon (outbound)⏎
Anonymized data. Content management. Chaid. 2nd party data. Break even (be) response rate⏎
Customer data integration (CDI). Crm/customer database management. Anonymized data. Amount of data (coverage). Customer experience score⏎
Access. 360 degree customer view. Analytics. 1:1 marketing. Ad server⏎
Amount of data (coverage). Consistent representation. Abandon (outbound). 3rd party data. Amount of data (coverage)⏎
Accuracy. Ad suppression. Algorithm. Brinker's map. 2nd party data⏎
Addressable tv. Cumulative cost per lead. Ad serving. 1st party data. Amount of data (coverage)⏎